Internet Services Nottingham
More Than Web Design
Internet Services; planning, optimisation, keyword research etc
It's not enough to have a website! We can help you to plan the best online presence you can, by looking at your keywords/phrases, your competitors and your content, as well as hosting, security and maintenance.
Before building your website, it's useful to remember that your website is not for you! It's for your customers.
Visitors are not interested in you or your company - they just want to know if you can solve their problem.
So you must know who you're selling to. If you think that your target market is everyone, then you probably don't understand your target market.
No one really just browses the web - they're searching with a specific goal in mind; to find answers to questions or solutions to problems.
It's crucially important therefore, that you know what words that potential customers are using to find your products or services, when they don't know your name. Potential buyers might not use the same terms as you. You need to know how many searches there are for those terms each month. How many web pages are you competing against? Do you stand a cat in hell's chance of getting top ranking? Or should you be using a less competitive keyword or phrase?
We can help with this as part of the planning process. With this research we can help optimize your pages and content.